Android creator Andy Rubin, who also started Essential Products Inc., is developing a special AI which could respond to text messages on the behalf of the user. To make this happen faster, Andy stopped his other projects, including a Smart Speaker.
The Essential PH-1 was probably the first commercial smartphone to have a notch. Almost a year and a half after the launch, the phone still has a smaller notch than most of the phone out there.
Essential Products cancelled the development of Essential PH-2, as the product was too similar to others in the market. Essential had even considered selling itself this year after a series of setbacks.
The idea is to build a device, which is reliable enough, so that you can enjoy that dinner with your family without having to reply someone on your phone. It’s like having a digital version of.yourself so that you don’t get distracted from the real life.
The design won’t be like a standard smartphone. The phone will have a small display, and will require users to interact mainly using voice commands. Andy wants to capture people’s imagination with a product that’s truly different from alternatives. “I think I can solve part of the addictive behavior.”, says Rubin in an interview with Bloomberg.
The concept is interesting. However with Google developing Duplex and other similar software which resembles similar experience, it is hard for Essential to remain in the spotlight.
Google’s Duplex will automatically set meetings, and answer your phone calls and will also transcribe a live version of the chat in real time to let you decide whether to attend the call or Mark it as spam.
The project, if developed in time, could prove ambitious for Essential Products. Essential aims to have a first prototype of the phone finished by the end of the year, a person familiar with its development said.
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