Vodafone drives digital transformation to boost customer experience


With great customer service at the core of its philosophy, Vodafone India
has developed new age digital experiences for its 210 plus million customers. Vodafone has
always been ‘Happy to Help’ but with the launch of its new digital transformation initiatives,
Vodafone is bringing back the ZooZoos in a new Ninja avatar and communicating about
“Happy to Help… IN A CLICK”.

Vodafone has always believed that Customer Service is a key differentiator for telecom services
and has been known for its best-in- class customer experience in the industry. With the world
going digital, customer service across categories has evolved from being a human led, call-
centre-based query resolution mechanism to a more digitally evolved, self-care and 24/7/365
experience. Vodafone is leading this evolution, handholding customers to move from assisted
only care to digital self-care and anytime and doorstep services.