Groove Music will be discontinued, Users will be moved to Spotify
Back in the days of Windows 7 and 8, Windows Media Centre used to be the Microsoft’s best media playback software. When they moved on to Windows 10, they split it into two new apps, Movies and TV and Groove Music.
Groove Music not only was just an ordinary music player, it also allowed users to stream online music and radios through Microsoft’s premium service Groove Music Pass. It offered a lot of features like listening to music bought from Windows Store that too across multiple devices.
Groove Music was in for a tough competition alongside its competitors which were Spotify, Pandora, Deezer, Google Play and more. Not gaining enough success in music streaming business, Microsoft has now decided to ditch Groove Music and move on.
But that doesn’t mean they abandoned the users, they’ve partnered with Spotify, one of the most popular music streaming service, to move the existing Groove Music users to Spotify.
We will continue to invest in and update the Groove Music app on all Windows devices to support playback and management of owned music, but after December 31, 2017, the Groove Music app will no longer offer the option to stream, purchase, and download music.
So if you were/are using Groove Music, it’s right time to move on. To transfer your music subscription to Spotify, steps can be found here. Also a complete list of FAQs are available at Windows Support site.