Microsoft Suffering in US Loses 1 Million Windows Mobile Users This Year…Why?

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While Windows Mobile is taking off in emerging markets here in the states it’s a different story.    Window Mobile lost a million users in the past year.  While that number sounds big it’s actually HUGE.  Since the number only started at around 6.6 million a drop of 1 million users is 15% of users.

Why would this be?  How could the OS do so well in other countries yet so freaking poor here in the states?  One word flagship.  That’s right Microsoft bought out Nokia and than didn’t produce a flagship device since then.  The last Windows Mobile flagship device was in 2013!!  Yup the 1520 is that old.

In an age where you can upgrade your phone every six months to a year if you are not cranking out a flagship device with new features every eight months to year YOU WILL sink.  I know Microsoft is waiting for Windows 10 to come out later this year however they are paying dearly for the wait.  They have missed two or three upgrade cycles for most consumers and they have moved on.  Think about how many flagship Android devices have come out since than.

When you are the underdog OS and you worked sooo hard to get users why throw away 15% of your user base just to have a new OS on your flagship?  We all know that all Windows Phone 8 devices will get the upgrade so what’s the excuse Microsoft?  You didn’t give the mobile community anything to get excited about in the past 18 months and now you are hemorrhaging users.  As a Windows Mobile user I beg you to release whatever flagship you have now and stop the bleeding.

 

 

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