2014 Top Smartphone Platforms in Western EU from IDC

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IDC have released shipment figures for the top smartphone Operating Systems in Western Europe along with the highest mobile phone vendors throughout 2014.

Looking at the combined numbers for both smartphone and feature phones last year sees Samsung still top, albeit with a 21% decline against 2013 with 61.4 million devices shipped. Second place is Apple with 30.9 million up 14.9% year on year. Nokia/Microsoft come third with 19.7 million, down 23.9% from the previous 12 months. See the full table below:

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Looking at just smartphone shipments in Western Europe shows the same top 2, Samsung top with 51 million, down 12.5% yoy followed by Apple with 30.9 million while Sony make up the third spot with 15.2 million, which is a 2.7% annual increase. Nokia/Microsoft are in 4th spot with 10 million smartphone shipments – a 31.6% increase on 2013. Full table below:

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The final table looks at Smartphone Operating Systems in Western Europe throughout 2014 which shows only three main players, all of which are pretty well spread apart. Android leads with 103.8 million, up 7%. Apple’s iOS are second with 30.9 million, while Windows Phone, the biggest grower of 2014 with a 20.7% yoy increase, are third with 9.9 million. Blackberry are in fourth with 1 million, down by 78.7% against 2013 when they shipped 4.7 million. Firefox OS managed to ship 100,000 devices. See the full table below:

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For a more detailed look at these numbers check out IDC’s press release HERE from which the following quote is taken:

The Western European mobile phone market failed to grow in 2014 for the second consecutive year, according to International Data Corporation (IDC). Total shipments declined 5.2% year-on-year to 174.1 million units, according to IDC’s European Mobile Phone Tracker, published in February 2015.

The feature phone segment continues in free fall, with shipments down 39% year-on-year to 28.4 million units and a total value of $USD1.4 billion. This is now a niche segment representing only 16% of total units shipped in the year and 2.2% of the total market value.

Total smartphone shipments exceeded 145.8 million units, up 6.4% year-on-year, to represent 84% of the total number of mobile phones shipped in the region last year. This accounted for $USD62.4 billion in value, up 1.7% year-on-year.

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